Here´s an entertaining video of Malcolm Gladwell – author of The Tipping Point (an interesting book on trends and social networks) and Blink (haven´t read it yet) – and the speech he gave at TEDTalks in 2004.
Malcolm uses his 18 minutes on stage to talk about Howard Moskowitz, the man that revolutionized the spaghetti sauce business – and the food industry – and what any business can learn from what he discovered.
If you can´t see the embedded video, click here.
http://video.google.com/videoplay?docid=-6449479356304659254
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{ 3 comments… read them below or add one }
I loved reading ‘Blink’.
Hope you have a good Monday, Henrik !
Your blog is on my links, and I hope it brings you some nice addiitonal visitors and comments, because I really like what you post !
Genuinely,
Loving Annie
I have had a good Monday. I hope you´ve had one too. And thank you for the link. I really appreciate it.
awesome man!